Pricing Genius: Getting Paid Properly for Ideas and Advice in the Era of AI

Are you undervaluing your brilliance? Pricing Genius challenges the outdated rules of pricing and shows how creative professionals and consultants can thrive in a rapidly evolving AI-driven economy. Whether you’re an ingenious strategist, a consultant with years of expertise, or a creative innovator, this book provides a radical, proven framework to ensure you’re not just creating value—you’re capturing it.

In this provocative and practical guide, you’ll learn:

  • Why value-based pricing as you know it is incomplete— and how to fix it.
  • The 3 essential steps to capturing the true value of your work.
  • How AI is reshaping industries and why hourly billing is a dead end.
  • The secret to eliminating competition and becoming your client’s only choice.
  • Stories of professionals who dramatically increased their income by changing their pricing strategies.

Packed with paradigm-shifting insights and actionable strategies, Pricing Genius is your blueprint for setting prices that reflect the real value of your expertise. It’s time to stop justifying your worth and start commanding it.

Get the book: https://geni.us/pricinggenius

And bonuses: https://www.alastairdryburgh.com/pricinggenius/

About the Author Alastair Dryburgh

Described by forbes.com as "the leading authority on strategies for resolving stuckness and reigniting growth" and by Management Today magazine as a "pricing expert", Alastair Dryburgh has worked in 16 different countries in four different languages. After a career in finance as finance director of 6 companies and mentor and advisor to startups he now works with consultancies and creative agencies helping them develop pricing strategies that let them get paid what they deserve.

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